Cookie Policy

This Cookie Policy explains how Premier Auto Design (“Premier Auto Design”, “we”, “us” or “our”) uses cookies and similar technologies on our websites.

Premier Auto Design is the parent and trading company through which we may supply, distribute, represent or market a range of automotive products, services and brands. These may include Premier Edition and other third-party automotive brands, manufacturers and product lines represented or supplied by Premier Auto Design.

This Cookie Policy should be read alongside our Privacy Policy, which explains how we collect, use and protect personal information.

Cookies are small text files that are placed on your computer, mobile phone, tablet or other device when you visit a website.

Cookies allow a website to recognise a device and may be used to remember preferences, improve functionality, understand how visitors use a website and, where permitted, support analytics and marketing activities.

Other technologies may operate in a similar way to cookies, including tracking pixels, tags, scripts, local storage and other technologies that store or access information on your device.

For simplicity, this Cookie Policy refers to all such technologies as “cookies” unless otherwise stated.

Premier Auto Design may use cookies and similar technologies for a number of purposes, including:

• Operating and securing our website.
• Remembering user preferences.
• Improving website functionality.
• Understanding how visitors use our website.
• Measuring website performance.
• Analysing website traffic.
• Improving our content and customer experience.
• Understanding which products and pages are of interest to visitors.
• Supporting marketing and advertising activities where permitted.
• Measuring the effectiveness of advertising campaigns.
• Preventing fraud and protecting website security.

Cookies used on our websites may fall into the following categories.

These cookies are required for the website to function correctly.

They may be used for purposes such as:

• Website security.
• Page navigation.
• Form functionality.
• Session management.
• Remembering essential website settings.
• Protecting against malicious activity.

Because these cookies may be necessary to provide an online service you have requested, they may be used without consent where an applicable exemption applies.

Functional cookies may allow the website to remember choices and preferences you make.

For example, they may remember:

• Language preferences.
• Region.
• Display preferences.
• Previously selected website settings.
• Other functionality choices.

Where consent is legally required, these cookies will only be activated after you have provided appropriate consent.

Analytics cookies help us understand how visitors use our website.

They may collect information such as:

• Pages visited.
• Time spent on pages.
• How visitors navigate through the website.
• Browser and device information.
• General geographic information.
• Referring websites.
• Website interactions.
• Error and performance information.

This information may help Premier Auto Design understand how our website performs and where improvements can be made.

Where these cookies are not strictly necessary, they will only be activated where appropriate consent has been obtained.

Where used, marketing cookies and similar technologies may help us:

• Understand the effectiveness of advertising campaigns.
• Measure conversions.
• Deliver more relevant advertising.
• Understand which products or services may be of interest to visitors.
• Build audiences for advertising purposes.
• Measure interactions with advertising content.

Marketing cookies are not strictly necessary for the operation of our website.

Where required by law, we will obtain your consent before activating marketing cookies or similar technologies.

Some cookies may be placed by third-party service providers whose services we use.

Depending on how our website is configured, these providers may include services relating to:

• Website analytics.
• Advertising.
• Social media.
• Video content.
• Website security.
• Maps and location services.
• Customer communications.
• Website performance.

Third-party providers may process information in accordance with their own privacy policies and terms.

Premier Auto Design does not control the privacy practices of third-party providers.

Where applicable, links to the relevant third-party privacy information may be provided through our cookie management system or website.

Where consent is required, Premier Auto Design will request your consent before using non-essential cookies.

Our cookie consent mechanism may allow you to:

• Accept all cookies.
• Reject non-essential cookies.
• Select individual categories of cookies.
• Change your preferences at a later date.

Consent should be freely given and should not be assumed simply because you continue to browse our website.

Where required, non-essential cookies will not be activated until the appropriate consent has been obtained.

The ICO's current guidance states that organisations must tell users about cookies, explain what they do and obtain consent for cookies that are not covered by an applicable exemption.

You can manage your cookie preferences through our website's cookie consent or preference management tool where available.

You may also control or delete cookies through your internet browser settings.

Most browsers allow you to:

• View cookies.
• Delete cookies.
• Block cookies.
• Block third-party cookies.
• Receive warnings before cookies are stored.

Please be aware that disabling certain cookies may affect the functionality or performance of our website.

Some cookies may collect information that can constitute personal data or may be capable of being associated with information that identifies you.

Where this occurs, the processing of that information will also be subject to applicable UK data protection legislation and our Privacy Policy.

Where consent is required for a cookie under applicable electronic communications and data protection rules, Premier Auto Design will seek the appropriate consent before activating the relevant technology.

Premier Auto Design may use analytics technologies to understand how visitors interact with our website.

Analytics may help us understand:

• Which pages are most frequently visited.
• How visitors arrive at our website.
• Which products or services generate interest.
• How visitors navigate through the website.
• How our website performs across different devices.
• Where improvements to the website may be required.

The specific analytics providers used may change from time to time.

Where analytics cookies require consent, they will only be activated after the relevant consent has been provided.

Premier Auto Design may use online advertising technologies, including advertising pixels, tags and similar technologies, to measure and improve the effectiveness of our advertising.

These technologies may allow us to understand whether visitors have interacted with an advertisement and whether they subsequently visited or interacted with our website.

Where these technologies involve storing or accessing information on a user's device and consent is legally required, we will seek consent before activating them.

Our websites may include links, buttons, feeds or other functionality provided by social media platforms.

Depending on how these services operate, they may place cookies or collect information when you interact with their content.

Premier Auto Design does not control the privacy or cookie practices of these third-party platforms.

We recommend reviewing the relevant platform's privacy and cookie policies.

The cookies and technologies used on our websites may change over time.

We may introduce new analytics, functionality, security, marketing or advertising technologies as our website and business develop.

Where required, we will update our cookie consent mechanism and this Cookie Policy accordingly.

Some third-party providers may process information outside the United Kingdom.

Where personal information is transferred internationally, Premier Auto Design will take appropriate steps to ensure that the transfer complies with applicable UK data protection legislation.

Further information is available in our Privacy Policy.

Cookies may be either:

Session cookies

These cookies are generally deleted when you close your browser.

Persistent cookies

These cookies remain on your device for a defined period or until they are manually deleted.

The length of time a particular cookie remains on your device will depend on its purpose and the provider that places it.

Premier Auto Design may update this Cookie Policy from time to time to reflect:

• Changes to our website.
• Changes to the cookies and technologies we use.
• Changes to third-party services.
• Changes in legislation.
• Changes in regulatory guidance.

The latest version will always be published on our website.

The “Last updated” date at the beginning of this policy will be amended whenever material changes are made.

If you have any questions regarding our use of cookies or this Cookie Policy, please contact:

Premier Auto Design

Email: info@premierautodesign.co.uk

United Kingdom

Please also refer to our Privacy Policy for further information regarding how Premier Auto Design processes personal information.

Premier Auto Design is committed to using cookies and similar technologies responsibly, transparently and in accordance with applicable UK data protection and electronic communications legislation.